Yesterday marked a momentous occasion for Sonoma State University and TLCD Architecture. A well attended groundbreaking ceremony was held for the Wine Business Institute’s, Wine Spectator Learning Center. Speakers at the event included Marvin Shanken, editor and publisher of Wine Spectator magazine, Lt. Gov. Gavin Newsom, U.S. Rep Mike Thompson, and SSU President Ruben Armiñana, among others, and was covered by the Press Democrat.
It’s been three years since TLCD was first selected to design the renovation of the former University Commons building. After an initial design phase, the project was put on hold until the $9 million in private funding was raised.
Now that the project is fully funded, the construction process can begin! The project will be completed in time for students and faculty to enjoy their new space for the Fall 2017 semester.
For more information on the Wine Spectator Learning Center click here.
Anyone living in California knows the impact the wine industry has on our economy. California produces 90% of the wine for the US with an estimated retail value of $24.6 billion. California is also becoming the leader in wine business education for professionals worldwide. What you might not know is that Sonoma State University in Rohnert Park, is leading the way with its innovative Wine Business Institute (WBI). The WBI is an education and research institute within the School of Business and Economics. It was created as a public-private partnership with a clear mission: to educate students, provide research and develop programs that would support the needs of one of the primary industries and employers in our region and around the world. WBI is the first and only program in the US to focus exclusively on the business aspects of the wine industry, offering both an undergraduate degree and MBA program.
TLCD Architecture, located just minutes from Sonoma State University, has a diverse practice that includes work for both winery/hospitality and educational clients. These two areas of expertise meshed beautifully when TLCD was selected to design the new Wine Spectator Learning Center at Sonoma State. It’s given us an opportunity to explore the programmatic needs of wine business and marketing majors and assist the school in developing high level design visualizations for fundraising efforts.
Our work with the WBI began by meeting with the administrators and faculty to develop a vision and concept for the new facility, which will comprise a complete remodel of the original University Commons Building. From that initial vision we created several renderings of the design concept, which in turn helped to generate several large donations for the project from the Institute’s partners in the wine industry. Schematic Design has been completed, and we’ll be moving into the next phases of design shortly. We’re fortunate to have Summit Engineering on our team, who also happens to be one of the premier winery engineers in Northern California.
It’s incredibly fulfilling to be part of a program that will educate and train the next generation of wine business professionals and entrepreneurs. While TLCD Architecture’s work extends throughout Northern California, we have been in business here in Sonoma County for 50 years. Contributing to our community, quality education and a thriving business culture is important to us.
Wine education is not all about classes, research and training. It’s also about immersing ourselves in the culture of wine and having some “serious fun.” We recently teamed with our friends at Summit Engineering for a showdown at the Sonoma County Harvest Fair “World Championship Grape Stomp” competition. Celebrating its 41st year, the Harvest Fair celebrates Sonoma County’s harvest by honoring world-class wine, beer and culinary creations.
Click the video below to see the TLCD Architecture/Summit Engineering Grape Stomp Showdown!
More articles about the Wine Spectator Learning Center
Recently, Carl, Phil and I watched a webinar about cloud rendering in Revit. I had seen this process emerge some months back and Carl and I briefly took a look at it. However, we quickly discovered a major drawback of not being able to use custom textures in the cloud. Out of the box texture mapping usually results in less than adequate representation of your design. Well guess what… you now can incorporate as many custom textures and material assets as you’d like!
Revit has been one of the slowest rendering engines out there, but I’ve always been impressed with its capabilities when it came to doing interior rendering for a native program. Time is a major factor in our business, and slow is a “no go”. A 12-20 hour rendering is not an uncommon thing with geometry heavy models, even with a render farm. Now with cloud rendering, we can send multiple views and let the magic and speed of the cloud to do its thing, while we keep working. An important thing to note is that renderings are vital for developing and sharing designs. Architects want to get their clients “into” the design, and a rendering can be great at starting to describe the space. Here’s the cool part, with Autodesk’s Cloud Rendering we are able to literally put the viewer in the space. It’s called stereo panorama (more about it here) and it’s transforming the way we use Revit with new levels of workflow for developing and sharing designs on the fly, not only with clients, but with each other.
I decided to give it a go and developed several views of 3d panoramas of a current office interior design. I had less than 6 hours for developing the scene materials, lighting and final render time, and little room for production time. I was able to fire off multiple draft renders during the process and keep working the scene similar to our backburner setup for 3dsmax. This was during normal work hours though so backburner was unavailable. Normally this type of work would have been rendered over a weekend but that was not the goal of the exercise. Once I had the developed views uploaded in the cloud, I had Autodesk sprinkle some magic over the top of them. Here’s where we take it up a few more notches, by pairing Cloud Rendering with a couple of iphones and pieces of cardboard, suddenly we were immersing the whole office into the design. You can stand and look all the way around you, with total freedom – and with your body rather than a computer mouse. Amazing!
“Holy %&$#” was the phrase we heard from most of the office as first time viewers stood up to put on the goggles. It’s an amazing experience to witness the effect of going from sharing a 2D floor plan to actually putting people in the space. We are very excited for this new design horizon and you can bet TLCD Architecture is going to keep pushing it’s abilities and usability. We look forward to what Autodesk might throw our way in the near future…3D walkthroughs maybe? Who knows, but TLCD is ready and excited for what might be brewing.